Developed by Walt Disney Studios in the 1930s, Storyboarding is used in film, theatre and the start-up industry. In the events industry, it creates a new and logical first step in meeting design. This first step is where the event idea is born. Event StoryBoard (EBS) helps to both create the idea in a team and communicate it clearly with stakeholders. Its focus on creative freedom will make meetings, conferences or special events more meaningful, more unique and best of all: more personalised to the audience.
Presumably the biggest travel trade show in the world, The ITB Berlin took place from 8-12 March in Berlin. Being known for mainly leisure industry, there is also a MICE niche emerging. SITE Germany event took place on Monday, the ITB Berlin MICE Day on Tuesday and several destinations had their representatives from the Convention Bureau to take meetings. Additionally, I met colleagues from the MICE industry. Is there a new trend emerging, where leisure and MICE merge into one trade show?
Before I come back to this question, let me tell you more about my experience in Berlin and ITB.
A look at my monthly google analytics revealed that people are looking for information about how to use Instagram for events. I love Instagram and focus on Instagram as one of the key channels to keep in touch with my community. I have written about Instagram in the past, but with the fast pace technology changes I must admit my old articles are totally outdated and so it is time for an update.
In this article I will answer the most common queries I see on my google analytics. These will hopefully give you some guidance with your strategy.
Done. Accomplished. I’ve completed the “Blog post every day in November challenge”. First of all it’s a great feeling of satisfaction and accomplishment as I’ve never done something like this before, in the six years of blogging.
Beginning of the year when I wrote my resolutions, I decided that in 2016 I want to take the challenge and blog every day during one month. As an event blogger, I always found it difficult to blog every day because I go to so many events which take place usually in the evenings, or go to events twice a day, or go on fam-trips with tight schedules, so it felt almost impossible to blog daily.
In April I spoke at the Digital Student Ambassador Group (DSAG) event, organised by third year event management students at the University of Lincoln. I was one of the speakers they invited to speak on the topic of event technology, and to demonstrate the abilities of technology usage at universities (and the events industry), I decided the use Sli.do for the Q & A after my presentation about the business of blogging.