The Société des Bains de Mer de Monaco (SBM) is a major player in the Monaco tourism, culture and entertainment industries and owns 4 hotels with a total of 834 rooms, 60 banqueting and conference rooms for up to 950 delegates, 33 restaurants and bars, 3 spas – including one of the largest in Europe, Beach Club – with Olympic pool and water sports, 23 tennis courts, 18-hole golf course overlooking the sea, 5 casinos and 2 night-clubs. Unfortunately I couldn’t visit them all but as you see all the facilities they have are enough to cater for any type of event, be it a conference, incentive or a product launch, a small board meeting or an annual conference.
On my first night in Monaco I stayed at the Monte Carlo Bay Hotel & Resort, the only four star hotel of the group, but really it felt as being in a five star. Unfortunately I arrived late and missed out on trying their leisure facilities that include all the swimming pool area and the lagoon, gym and spa but my room had a stunning sea view! The resort which opened in 2007 has in total 334 rooms and 20 suites, 80% of the guest rooms have a sea view as well as all the conference rooms, that also greatly benefit from daylight. The hotel can be also privatised on demand.
After breakfast I met with SBM group representatives who showed me round the conference facilities and I was given a full overview of the group and the extent of services they provide for event organisers and attendees. Just recently SBM launched a new website only for the MICE business and it’s super convenient and filters according to clients’ requirements.
The first floor of the resort is fully dedicated to events and has 10 rooms for meetings, conferences and festive functions.
Monte Carlo Bay Hotel & Resort is the largest to accommodate MICE tourists. All other hotels are 5 stars and have the following capacity:
Hôtel de Paris Monte-Carlo: 182 rooms including 40 junior suites, 41 suites and 2 diamond suites (Though this hotel will become a boutique hotel and will reduce the number of rooms. It will cater to the individual clientele rather than MICE but nevertheless it has fantastic banqueting rooms such as the Salle Empire, up to 450 delegates – according to the setup of course).
Hôtel Hermitage Monte-Carlo: 278 rooms including 52 junior suites, 25 suites and 9 diamond suites.
Salle Belle Epoque + Terrace
Monte-Carlo Beach: 40 rooms including 5 junior suites, 7 suites and 2 double suites.
Hôtel Hermitage Monte-Carlo and the Monte Carlo Bay have the largest MICE offer and complement each other well. The Hermitage also added a new meeting space, the Eiffel Room. Both hotels offer daily delegate rates for MICE.
Salle Tuiga
Midi Terrace
View from Salon Jardin d’Hiver
Casino de Monte-Carlo
Another venue I visited was Café de Paris, the place to see and be seen! Did you know that the establishment has also an event space above the restaurant for private functions? The venue has stunning views overlooking the Casino, maybe one of the most popular tourist attractions in Monte Carlo and the sea.
View from Salon Bellevue Café de Paris
Lunch at the Brasserie Café de Paris
The SBM group has so much to offer, would be impossible to visit all of the venues in five days, but good reason to come back 😉
If you have questions about the venues or would like to share your experience, please don’t hesitate to share it in the comment section below.
Read more posts about Monaco on The MICE Blog.
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