Often I get the impression that event management graduates are looking to pursue their career at an agency or corporate environment, missing the opportunity to explore event management career opportunities at associations.

Associations are big business, but usually under represented as a career choice. Over the past years I met many colleagues who work for associations, and even I worked for one for seven months myself, the Event Marketing Association. I found the experience very rewarding and if I had known that this could be a career option from the very beginning, I would have explored this career path.