Browsing Tag

Event Marketing

Event marketing that inspires

20140105_164216
It´s Monday, and it´s the first working week of the New Year. So how about some inspiration in form of event marketing?

If you read one of my previous posts “St. Moritz Art Masters – World Class Event at Top Destination”, you may be already familiar with what I´m going to present you.

So what is it about?

Events promote a number of inspirational quotes. When you read them you don´t think about the event, you may not be even aware that such an event exists, until you look on the bottom right or left of the poster and you realise that this relates to the event. I don´t see it very often, this is only the second time I encounter such marketing strategy and I find it very interesting and interactive (and inspiring, of course). I wish to see more events doing it, it´s a sophisticated way to use print media (no need to move completely to digital) and it just proves in what diverse and original ways you can promote your event. Think out of the box.

Have you seen such marketing elsewhere?

20140105_164227

20140105_164141

20140105_164129

20140105_164120

DSC03529

DSC03528

DSC03527

DSC03525

DSC03524

DSC03523

DSC03518