MICE

Event industry professionals statement and guidance on the situation in Israel

Posted on October 13, 2023

A group of event professionals has united to address the conflict and provide guidance to the events industry on what steps it should take.

The terrorist attacks that took place in Israel and the ongoing events in the region have had a global impact on Jewish communities, and this situation is also directly affecting our friends and colleagues in the event industry, both in Israel and around the world.

The response from event associations and bodies within the industry has been slow and limited and as we write this many have still not released statements. As the situation continues to develop and uncertainty remains, it has been reported by multiple sources that events in Israel have already been cancelled, including events not scheduled until 2024.

The impact is not limited to events in Israel. The situation has sparked demonstrations in cities worldwide, which may have consequences for your event and its attendees.

The events industry is about fostering connections, building a sense of community, promoting inclusion and understanding. Throughout its history, the industry has faced numerous crises, and in the past, event organisations have been slow to respond, often requiring pressure to issue statements. Many event professionals find it hard to comprehend the lack of support within the industry on the unfolding events in Israel.

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MICE Destinations

Destination guide for sustainable venues in Stuttgart

Posted on September 27, 2023

Everyone is familiar with one side of Stuttgart’s story—its fame as the birthplace of the first car and its dominant presence in the automotive sector. Yet, there’s a less explored narrative that’s now emerging.

There’s a lot happening in Stuttgart right now, especially in its transformation into a leading destination for sustainable events.

Attending Urban Future event

A prime example of Stuttgart’s green transformation is the Urban Future event I attended last June. It drew over 2000 participants dedicated to sustainable urban development. I listened to speakers discuss efforts to make the city livelier for its residents.

One of the sessions I attended was called ‘If Stuttgart must not become Detroit, what will it become?’ and it highlighted city transformations that can be seen also in Stuttgart.

The city attracts new talent to avoid population decline and brain drain and besides the automobile industry there are other clusters in the Stuttgart region. These include quantum computing, green tech, medical technology and AI.

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Destinations

Munich Marriott Hotel City West opens with 398 rooms and 2,326 sqm of event space

Posted on September 7, 2023

Munich is a prime international MICE destination. It’s a superbly connected and modern city where tradition meets a cosmopolitan lifestyle.

Today Munich welcomes a new venue highlight with the opening of the Munich Marriott Hotel City West.

The hotel brings an additional 398 rooms to Munich, along with 2,326 square meters of event space. Only a few hotels in Munich offer such a large capacity in both rooms and event space, making this hotel’s size a game changer for the city.

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MICE

The 15-Minute City concept trend in event planning

Posted on May 4, 2023

The 15-Minute City concept is the biggest trend right now in the events industry. It refers to creating urban environments where residents can access their essential needs within a 15-minute walk or bike ride from their homes.

This trend is gaining popularity as more people seek to:

Reduce their carbon footprint
Enhance their overall well-being
Have deeper community engagement

While the concept applies to private lives, it has a big influence on the events industry, too.

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Education

Integration event: The Combination of Siemens Healthineers and Varian – Day One Digital Event

Posted on March 13, 2023

Siemens Healthineers, a healthcare company, acquired Varian Medical Systems, a company with a mission to create a world without fear of cancer. The merger was completed in April 2021 and to launch their combination, the executives of both companies organised an event called The Combination of Siemens Healthineers and Varian – Day One Digital Event. The event aimed to achieve a feeling of unity among all colleagues, which was especially challenging given the different cultures and sizes of the two companies.

The event team, made up of professionals from both Varian and Siemens Healthineers, faced several challenges, and despite these challenges, the team was able to come up with creative solutions to create an emotional and engaging event which was inspired with their combined potential of saving lives. This project was a sub-project of a larger workstream that spanned all internal and external communications channels and addressed all internal and external stakeholders from both companies.

The Global Event Team at Siemens Healthineers is led by Eszter Mattiassich-Aszody, who brings a wealth of experience as Head of Global Events and is committed to elevating the team’s offerings to new heights. Her team is a dynamic group responsible for delivering end-to-end digital, hybrid, and onsite events for both internal and external audiences. Based in Erlangen, Germany, they are dedicated to developing events on a global scale, with a focus on innovation and excellence and are dedicated to creating impactful experiences for attendees.

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